market research

Market Research – The Benefits

July 24, 2009

What are the things you can learn by conducting effective market research? Know your customers – Market research will help you better understand your customers in a number of ways including demographic information such as their age, gender and geographic spread. The better you know your customer the easier it is to fine tune your [...]

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The Reason Why Market Research is Important

July 3, 2009

For any business that wants to offer products or services that are highly focused and well targeted market research is important. Business decisions that are based on good intelligence and good market research can minimise risk and pay dividends. By making market research part and parcel of the business process and conducting market research throughout [...]

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20 Top Tips to Writing Effective Surveys

June 7, 2009

How to create a survey using Survey Galaxy Designing surveys is considered easy; but is it? The truth is that writing surveys is easy but writing surveys that will be effective is a little bit more difficult. The following are twenty tips that if followed will help you write more effective surveys. 1. What is [...]

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